PAID SOCIAL PERFORMANCE
Reach the Right Audience on Every Social Platform — Profitably.
Full-service paid social management across Meta, Instagram, LinkedIn, TikTok, YouTube and X. We handle audience research, creative production, campaign structure, testing and daily optimization, with transparent reporting tied to revenue rather than vanity metrics.
- Paid Social Strategy and Budget Planning
- Meta and Instagram Ads
- LinkedIn Ads for B2B
Service Overview
Managed paid social campaigns across Meta, Instagram, LinkedIn, TikTok and YouTube, including creative production, audience strategy and transparent monthly reporting.
Business problems we solve
- Rising ad costs with falling return on ad spend
- Creative fatigue and stalled campaign performance
- Inaccurate tracking after platform privacy changes
- No clear link between social spend and revenue
Capabilities
- Paid Social Strategy and Budget Planning
- Meta and Instagram Ads
- LinkedIn Ads for B2B
- TikTok and YouTube Video Ads
- Ad Creative and Copy Production
- Audience Research and Retargeting
- Pixel and Conversions API event tracking
- A/B and Creative Testing Programs
- Organic Social Media Management
- Performance Reporting and ROAS Analysis
Deliverables
- Paid social account structure and audience map
- Monthly creative production calendar
- Conversion tracking and server-side event setup
- Structured testing roadmap
- ROAS and pipeline reporting dashboard
Technology stack
- Meta Ads Manager
- LinkedIn Campaign Manager
- TikTok Ads
- Google Ads
- GA4
- Conversions API
Relevant industries
- Retail and E-commerce
- Professional Services
- Education
- Startups
Our Process
How we deliver social media ads management
These are the steps specific to this service. Our full engagement methodology is on the process page.
Step 1
Account and tracking audit
Structure, pixel and Conversions API event quality.
Step 2
Audience strategy
First-party lists, lookalikes and intent segments by funnel stage.
Step 3
Creative production
Hooks, formats and offers built for structured testing.
Step 4
Campaign build
Naming, budgets, placements and conversion events.
Step 5
Testing framework
Clear win criteria and a schedule for refreshing creative.
Step 6
Budget pacing
Daily monitoring so spend follows what converts.
Step 7
Reporting
Cost per qualified lead and return on ad spend, reviewed monthly.
Digital Marketing
Creating a Predictable Lead Generation Engine
- • Improved return on ad spend
- • Stronger creative performance
- • Accurate conversion tracking
Client names are withheld for confidentiality and outcomes are described in agreed ranges.
View Case StudiesFAQs
Social Media Ads Management — Frequently Asked Questions
Do you produce the ad creative?
Yes. Static, motion and short-form video creative are produced in-house and refreshed on a set cadence to avoid fatigue.
What budget do we need to start?
We recommend a media budget large enough to gather statistically meaningful data in your market; we advise on a realistic floor during the audit before any commitment.
How is performance tracked?
We implement pixel and server-side conversion tracking, then report on cost per acquisition, ROAS and pipeline contribution in a shared dashboard.
Request a Free Ad Account Audit
Tell us about your goals and we'll outline a realistic path forward.
No obligation. Clear recommendations. Confidential discussion.